The protein ingredients in pet food have a highly concentrated impact on the health of our planet, and the people and animals we share it with. As businesses, our protein selection choices matter. The Pet Sustainability Coalition is bringing novel science to the forefront through partnerships with nutritionists, animal welfare experts, environmental and veterinary scientists. Through science and expertise, the pet industry can optimize how the pet industry selects protein ingredients so that our industry can sustain healthy pets, regenerate our agricultural lands, improve the lives of sourcing communities, and stand proudly by our ethical stewardship of all animals. While we support each company to make more sustainable choices, we are also systematically shifting the industry to increase the supply of transparent, traceable and sustainable proteins.
Sustainable Protein Framework
In order for the industry to advance its protein sourcing practices, we need a common definition and framework from which to work from. The following Four Factor Framework is the first holistic model that can be used to evaluate the sustainability performance of any protein type according to its environmental impact, social impact, nutrition, and animal welfare performance.
We’re here to help.
We know that ingredient sourcing is a complicated undertaking and we are here to provide trustworthy leadership, tools, and project support so that you can ensure supply chain resiliency, reduce risk, and align your ingredient choices with consumer demand. Check out our supply chain toolkit and take action today!