We envision a thriving and collaborative pet industry that creates positive impact for the communities and environments where we do business. 

A Sustainable Path Forward

The protein ingredients in pet food have a highly concentrated impact on the health of our planet, and the people and animals we share it with. As businesses, our protein selection choices matter. The Pet Sustainability Coalition is bringing novel science to the forefront through partnerships with nutritionists, animal welfare experts, environmental and veterinary scientists. Through science and expertise, the pet industry can optimize how the pet industry selects protein ingredients so that our industry can sustain healthy pets, regenerate our agricultural lands, improve the lives of sourcing communities, and stand proudly by our ethical stewardship of all animals. While we support each company to make more sustainable choices, we are also systematically shifting the industry to increase the supply of transparent, traceable and sustainable proteins.

Sustainable Protein Framework

In order for the industry to advance its protein sourcing practices, we need a common definition and framework from which to work from. The following Four Factor Framework is the first holistic model that can be used to evaluate the sustainability performance of any protein type according to its environmental impact, social impact, nutrition, and animal welfare performance.

Stay up-to-date with PSC and our sustainable protein sourcing information:

We’re here to help.

We know that ingredient sourcing is a complicated  undertaking and we are here to provide trustworthy leadership, tools, and project support so that you can ensure supply chain resiliency, reduce risk,  and align your ingredient choices with consumer demand. Check out our supply chain toolkit and take action today!

I’ve been passionate about the environment my entire life. It’s time to apply my passion and 23 years of experience in the pet business toward facilitating sustainable progress in the pet industry and protecting the resources our children, grandchildren and great grandchildren deserve.

Chris BentleyVP of Sales & Sustainability, I and Love and You

As one of the first Founding Members of the Pet Sustainability Coalition, The KONG Company understands that positive sustainable change requires business leaders from within the industry investing to make this vision a reality. Our iconic KONG rubber toy has been made in the USA from sustainable natural rubber for more than 36 years now. We’re proud, that as a company, we are committed to the overall well-being of our customers, our employees, their pets and the environment in which we all live and work.

KD FruehPresident, KONG Company

Sustainability drives a business’ profitability but more often than not organizations are scared to embrace what they see as a complex undertaking. We are very excited to be part of a coalition that will help educate organizations in the pet industry and bring them all the resources they need to create and implement a sustainability program.

Toby RussellCEO, Natural Capitalism Solutions

Several years ago the employees of our company created and endorsed the phrase “Devoted to Pets, People & the Planet” as our motto. The care and protection of our planet is essential if we want our children and our pets to enjoy this beautiful world in the future. We support The Pet Industry Sustainability Coalition for bringing together other companies that uphold the same goals we embrace and for charting a roadmap of working together toward sustainability.

Tony de VosCEO, Cardinal Laboratories, Inc.

As the Outdoor Industry Association Sustainability Working Group continues to advocate for convergence around tools, we are looking forward to providing the pet products industry with guidance around how it might utilize the Higg Index framework to benchmark and measure the sustainability of its products, brands, and manufacturing facilities. We look forward to collaborating with the Pet Industry Sustainability Coalition on this effort.

Beth JensenDirector of Sustainability, Outdoor Industry Association

Planet Dog is thrilled to be a Founding Member of the Pet Industry Sustainability Coalition. Planet Dog has been thinking globally and acting doggedly since 1997, and we remain committed to the notion that our values bring us our value. We embrace the efforts of the Coalition to extend these values and commitment to the entire pet industry. We look forward to a productive and successful collaboration with other leaders in the industry to put Sustainability at the forefront of the pet industry, which will strengthen the industry as a whole while protecting our most valuable resource, our planet.

Stephanie VoloChief Retail Officer & Partner, Planet Dog